SOS Estuary Campaign
For most people who live, work or play in the Alde and Ore Estuary, it is inconceivable that this landscape could be left without adequate river walls to protect its homes, businesses, jobs, tourism, agriculture or leisure activities.
As well as the £100 million that local businesses generate each year, the river walls protect 8,950 acres of farmland and fresh water aquifers irrigating 7,800 acres of crops. The local community cannot afford to lose the many jobs and homes that are at stake. There is very limited Government funding for flood defences and it is clear that communities must take responsibility for their own river walls.
For the past ten years, local people in Suffolk have been pioneering a shared way of researching and planning the right solution for this specific landscape. The Estuary Plan is now approved by all statutory authorities and the Alde and Ore Estuary Trust has been tasked with raising the £12m required to deliver the works.
A busy fundraising calendar has started, including a Four Ferries bike ride that saw hardy cyclists tackle the foot ferries of Harwich, Bawdsey, Butley and Walberswick in one day, and a wine tasting evening at Orford Town Hall.
After the campaign launch in October 2017, over £100,000 was raised in the first month. Coupled with a extremely generous legacy gift from the late David Andren, the Trust is well on its way to its first £1 million milestone.
From the Suffolk Show in May 2017 through to the autumn campaign launch, volunteers hosted stands, handed out leaflets, distributed posters and held numerous events to spread the word about the forthcoming campaign. The @SOSestuary social media campaign was launched and letters were inserted in hundreds of parish magazines across the estuary area.
CAMPAIGN LAUNCH EVENTS
In October, three launch events were held showing Angie Mason's film narrated by BBC's Nick Robinson followed by Q&A sessions. Libby Purves chaired the event at Orford Town Hall, Paul Heiney chaired Snape Village Hall and the Rt Hon Lord Deben chaired the event at Aldeburgh Cinema.
Wine tasting evening
A fantastic wine tasting evening in Orford Town Hall was enjoyed by over 100 people and raised an impressive £9,800.
big suffolk pub quiz
On 23rd November 2017, 13 pubs across the Alde and Ore Estuary held a simultaneous pub quiz, each hosted by a local celebrity and a Trust volunteer. BBC Radio Suffolk and the East Anglian Daily Times threw their media weight behind the event, and over £42,000 was raised thanks to match funding.